Joom Charoen Isaan Mor Fai

Premium Wagyu beef set for Jim Jum hot pot, including various cuts like striped shank, tiger cry, top blade, and hump. Served with meatballs, offal, fresh vegetables, and glass noodles. Delicious soup with herbal aroma.

A complete Jim Jum pork set, including various pork cuts such as neck, belly, tenderloin, and loin, served with meatballs, offal, and fresh vegetables. Ideal for boiling in hot soup and enjoyed with spicy dipping sauce.

A variety of mixed vegetables, fully prepared. Ideal for hot pot to add sweetness to the soup and for healthy eating.

Fresh cabbage cut into bite-sized pieces. When boiled until tender, it releases natural sweetness, making the soup more mellow.

Fresh basil leaves with a unique fragrant aroma. Helps to eliminate the gamey smell of meat and adds an herbal fragrance to the Jim Jum soup.

Fresh Chinese water spinach, crisp and delicious. Easy to boil briefly. Pairs well with spicy dipping sauce.

Long-leaf culantro with a strong, distinctive aroma. Commonly used in Tom Saap or Jim Jum to enhance fragrance and Isan flavor.

Crisp and juicy Chinese cabbage. Becomes soft when cooked and absorbs soup well. Easy to eat and smooth.

Chewy glass noodles that don't easily get mushy. Ideal for boiling in hot pot, enjoyed with meat and vegetables.

Popular instant noodles with wavy, chewy strands. A favorite for all ages when added to hot pot.

Noodles made from sweet potato starch. Clear, chewy noodles that are chewier than regular glass noodles. Very enjoyable to chew with a great texture.

Hot steamed rice, with perfectly separated grains. Pairs well with Jim Jum sets and fried dishes for a filling meal.

Pork marinated and seasoned, lightly sun-dried, then fried until cooked. Tender, not tough, with a balanced salty-sweet flavor. Enjoyable as a snack.

Pork belly marinated in good quality fish sauce, deep-fried until crispy outside and tender inside. Fragrant with fish sauce, salty and fatty, very delicious.

Deep-fried sun-dried beef. Strong beef aroma, rich flavor. Pairs well with chili sauce or sticky rice.

Wagyu beef skewers marinated in spices and grilled over charcoal. Smoky aroma, tender and juicy meat, rich and flavorful.

Slightly sour Isan-style pork sausage, grilled until the skin is crispy. Emits a tempting aroma. Best enjoyed with pickled ginger and fresh chilies.

Popular Thai beer. Rich flavor, soft foam. Refreshing. Pairs well with spicy food.

Smooth-tasting lager beer. Easy to drink and popular among Thai drinkers.

Thailand's premium lager beer. Unique taste with a slight bitterness from hops. Pairs well with snacks.

World-class lager beer. Refreshing taste, fragrant with malt and hops. Premium quality.

Golden yellow flower herbal drink with a sweet, fragrant, and refreshing taste. Helps quench thirst and relieve heatiness.

Cola-flavored carbonated drink. Refreshing fizz. Helps cut through the richness of grilled and fried foods.

Sugar-free cola-flavored carbonated drink. Provides the same refreshing fizz as the original but with low calories.

Lemon-flavored carbonated drink. Sweet and sour taste, refreshing fizz. Invigorating.

Clean bottled drinking water. For drinking to refresh and cleanse the palate between meals.

Clean ice cubes for beverages to add coolness and refreshment.